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Thailand (Nielsen Media Index)
Survey Overview
For more information about Nielsen Media Index, the single-source, TGI-affiliated database for Thailand, please contact us.
Country name: Thailand
Survey started: 1975
Universe: Individuals aged 12+
Sample size: 9,000 per annum
Media Covered: TV, Radio, Magazines, Newspapers, Internet, Cinema, Outdoor
Products and Services Covered
(around 60 product categories):
Food, Household products, Pets & pet food, Toiletries & cosmetics, Pharmaceuticals & chemist products, Non-alcoholic drinks, Alcoholic drinks, Sweet & salty snacks, Motoring, Shopping, retail & clothing, Sports & leisure, Holidays & travel, Financial services, Communications & internet, Appliances & other household durables, Electronics & other personal items
Other Features:
Lifestyle
Socio-demographic characteristics
Website: www.nielsen.com
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