TGI is rapidly expanding all over the globe. It is now available or in development in over 60 countries.
Canada
Survey Overview
For more information about PMB, the single source, TGI-affiliated database for Canada, please contact us.
Country name: Canada
Survey started: 1973
Universe: Individuals aged 12+, English and French speaking
Sample size: 25,000 (12,500 per annum)
Media Covered: TV, Radio, Magazines, Newspapers, Internet, Cinema
Products and Services Covered:
Food, Household products, Pets & pet food, Pharmaceuticals & chemist products, Non-alcoholic drinks, Alcoholic drinks, Sweet & salty snacks, Tobacco products, Motoring, Shopping, retail & clothing, Sports & leisure, DIY & gardening, Holidays & travel, Financial services, Communications & internet, Appliances & other household durables, Electronic & other personal items
Other Features:
Lifestyle (Around 110 Statements)
Psychographic statements and clusters
Possible to re-contact PMB sample
Website: www.pmb.ca
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